Privacy Policy

Last updated: December 2024

1. Introduction

Riff Analytics ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our AI visibility monitoring platform and related services.

2. Information We Collect

2.1 Personal Information

We may collect the following personal information:

  • Name and contact information (email address, phone number)
  • Company name and business information
  • Account credentials and authentication data
  • Payment and billing information
  • Communication preferences

2.2 Usage Data

We automatically collect certain information when you use our Service:

  • Device information (IP address, browser type, operating system)
  • Usage patterns and interaction data
  • Log files and analytics data
  • Cookies and similar tracking technologies

2.3 Monitoring Data

As part of our AI visibility monitoring service, we collect:

  • Brand names and keywords you want to monitor
  • Website URLs and content for analysis
  • AI platform responses and mentions
  • Competitive intelligence data

3. How We Use Your Information

We use the collected information for the following purposes:

  • Providing and maintaining our AI visibility monitoring services
  • Processing payments and managing your account
  • Communicating with you about our services
  • Improving our platform and developing new features
  • Ensuring security and preventing fraud
  • Complying with legal obligations
  • Sending marketing communications (with your consent)

4. Information Sharing and Disclosure

We may share your information in the following circumstances:

4.1 Service Providers

We may share information with third-party service providers who perform services on our behalf, such as payment processing, data analysis, email delivery, and customer support.

4.2 Legal Requirements

We may disclose information if required by law, court order, or governmental request, or to protect our rights, property, or safety.

4.3 Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.

5. Data Security

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:

  • Encryption of data in transit and at rest
  • Regular security assessments and updates
  • Access controls and authentication mechanisms
  • Employee training on data protection
  • Incident response procedures

6. Data Retention

We retain your personal information for as long as necessary to provide our services and fulfill the purposes outlined in this Privacy Policy. We may also retain information to comply with legal obligations, resolve disputes, and enforce our agreements.

7. Your Privacy Rights

Depending on your location, you may have the following rights:

  • Access to your personal information
  • Correction of inaccurate or incomplete data
  • Deletion of your personal information
  • Restriction of processing
  • Data portability
  • Objection to processing
  • Withdrawal of consent

To exercise these rights, please contact us using the information provided in Section 12.

8. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your experience on our platform. These technologies help us:

  • Remember your preferences and settings
  • Analyze usage patterns and improve our services
  • Provide personalized content and recommendations
  • Ensure security and prevent fraud

You can control cookie settings through your browser preferences, but disabling cookies may affect the functionality of our Service.

9. Third-Party Services

Our Service may contain links to third-party websites or integrate with third-party services. We are not responsible for the privacy practices of these third parties. We encourage you to review their privacy policies before providing any personal information.

10. International Data Transfers

Your information may be transferred to and processed in countries other than your own. We ensure that such transfers comply with applicable data protection laws and implement appropriate safeguards to protect your information.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new Privacy Policy on this page and updating the "Last updated" date. We encourage you to review this Privacy Policy periodically.

12. Contact Us

If you have any questions about this Privacy Policy or our privacy practices, please contact us:

Email: privacy@riffanalytics.ai

Subject: Privacy Policy Inquiry

We will respond to your inquiry within 30 days of receipt.